Madewell sent an email recently announcing their "My Madewell" on their website (click here). The new feature showcases four different women, wearing Madewell, and how "these stylish women mix Madewell with their own favorite pieces- and get inspired".
To sum up how I feel about this new feature ... Loves it!! What a wonderful concept. I would love it, if J.Crew would also consider using some of their stylish Aficionadas and Aficionados for something similar. I find that I get a lot of "outfit-inspiration" from several Aficionadas through this blog (especially from the holiday/will you wear J.Crew posts).
What are your thoughts on "My Madewell"? Do you like or dislike the concept? Would you like to see J.Crew consider something similar for their site?