Thursday, February 11, 2010

J.Crew's Jenna Lyons Partners with "Fashion for Haiti" Campaign {part 2}


"Thanks!" to Lauren again who let us know about the following PSA about the "Fashion for Haiti" campaign which includes J.Crew's Jenna Lyons.

As mentioned in the February 8th "J.Crew's Jenna Lyons Partners with "Fashion for Haiti" Campaign" post, J.Crew is teaming up with several other retailers to raise funds for the Clinton Bush Haiti Fund. All participating retailers, including J.Crew & Madewell, will sell the "Fashion for Haiti" tee ($25) at brick & mortar stores.

What are your thoughts on the tee (after seeing this PSA)? Do you think you will pick one up at your local J.Crew & Madewell stores?

4 comments:

  1. Morning

    I just watched the video and visited the website. They say "net proceeds" will be donated. What does that mean?

    ReplyDelete
  2. I believe that it means after the actual cost of making the tee the "profit" from the mark up to the consumer--that amount--goes to Haiti. Please correct me someone if I am wrong.

    ReplyDelete
  3. As a Haitian-American, I am really happy to see this. I wasnt sure how to wear the t-shirt but now I can see cutting out the collar and wearing under my Jcrew Mckenzie jacket.

    ReplyDelete

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