Sunday, July 26, 2009

J.Crew Is On Facebook {let's be friends!}

J.Crew's sister store, Madewell has a Facebook (FB) page (click here) for sometime now. I often wondered if J.Crew would get its own Facebook page (especially since its a good way to market their brand). Well that question has been answered as J.Crew recently came out with its own Facebook page: http://www.facebook.com/jcrew

There are lots of neat features to the page including (1) sending virtual gifts of J.Crew inspired sketched images; (2) a gallery of how real customers wear their J.Crew; (3) behind the scenes with the design team; & (4) Jenna Lyon's latest picks.

What are your thoughts on J.Crew's Facebook page? Do you think this is a smart marketing move? Will you become a fan of J.Crew's FB page?

12 comments:

  1. Oooh, this is going to be fun! And yes, I have become a "fan". LOL!

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  2. I will become one right now. Cool!

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  3. About time! Lilly Pulitzer has had a facebook page for awhile now and I know many other retailers do too - I'm glad J.Crew is getting with the program on this one...now if we could only get them to listen about flat rate shipping...hmmm. :)

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  4. Does that mean we can officially call out bad employees on their own social networking site? Hmmm....this will be pretty interesting.

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  5. Thanks for posting...headed there right now! (I notice they aren't giving a 15% discount for becoming a fan like Madewell did - boo on that.)

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  6. I'm already a fan few months ago...but they don't do anything exciting like offering special discount for FB fans...

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  7. I think it's awesome! They are finally getting on the band wagon!

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  8. I did it! Anything to satisfy my obsession with JC :)

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